What skills should we pay attention to when purchasing countless products introduced by naughty castle? What should we pay attention to when operating? Letong naughty fort is here to sum up the market experience for many years.

No matter what I do, I hope you can remember: guard against arrogance and impetuosity, entrepreneurship is urgent. To do anything is the same. Without a stable "foundation", it's better to work for money. In my opinion, these "Foundations" should include clear purposes and "perfect" planning and action steps. The first thing to be determined is the venue, products, budget, business model, etc.

If do a naughty Fort project, must have certain fund support above all. No matter it's naughty Fort products or venues or other products, it's definitely not possible without well budgeted financial support. Then it is necessary to determine the venue. It is better to choose a place where the flow of people is sufficient and can stay in a city with a large flow of people, such as a large shopping mall, supermarket, etc. Next is to list a business plan according to the site, such as where to place the naughty fort and what matching toys to place around. Finally, choose the naughty Fort manufacturer to produce and install. Next, we will analyze these steps step by step.

1: Budget operating funds. Nothing can be done without financial support. Naughty castle is the same. When we have this idea, we need to think about whether there is enough initial venture capital support. After the operation, how will the benefit be, how much is the daily income, how long can the cost be recovered, etc. For example, in terms of investment, there are 50000 naughty fort, 30000 site a year, 3000 water and electricity a month, 20000 decoration and so on, totaling 100000 yuan (only for reference here, no actual reference value). We also need to calculate how much we can earn in a day, the difference between Monday to Friday and holidays. Here, we can refer to the list of Letong blogs. The ultimate goal we care about is how long we can recover costs and profits.

2: Site. It's not good to have a good place for children's entertainment. Naughty fort's operation in China, most of them are placed in large shopping malls and supermarkets, because shopping malls and supermarkets themselves are good places to gather people. And naughty castle in these places is to save the trouble of choosing a place, shopping malls and other places in the choice of a certain choice and planning to make a decision. In addition, these places can also attract people to stop. For example, adults can go to supermarkets and shopping malls, and children can be directly placed in the places where naughty Fort plays. But shopping malls and supermarkets are not the only choice. We can also do some professional children's play stores, such as many foreign cases for reference. But for convenience, the supermarket is a good choice. Among us and our customers, we operate better in these places than outside. In addition, if the site is located outside, it is necessary to consider the flow of people, and at the same time, see what the surrounding buildings are mainly for, so as to determine the internal configuration and scale of the naughty castle.

3: Products. This is also very important. Besides the above preconditions, the safety and quality of products are also very important. Children's safety is the first thing to consider. If there is a safety problem with the product, the corresponding operating income will definitely plummet. Therefore, when choosing products, we should choose a good regular enterprise with safety related certificates, and ensure the safety and quality of products. Here you can refer to our news "how to test the quality of naughty fort".

4: Business model. As for the operation of naughty fort, the single operation of naughty fort is generally better than the other combination of naughty fort. Children love to play and move. A single naughty castle can't attract children's eyes for a long time. We can set up the naughty Fort site when we design it, and reserve some corresponding accessories such as mouse beating machine, digital machine, three seat rotating horse, rotating plane, etc. This can give children more choices, but also more long-term benefits play a corresponding role. In terms of business model, we should innovate constantly, and we should not stick to it. Try to give children new toys and play methods. In addition, it is also necessary to set up members, which can be matched according to specific circumstances.

In addition, when decorating the site, see if there is a toilet, locker, beverage area, etc. beside the entertainment area. In a word, we should consider it from the angle of convenience for customers. Also avoid competition in the same area unless you are far ahead of each other in terms of product design scale investment. Other small aspects, such as recruitment, shop preparation, publicity, etc., can be prepared by yourself. As long as the above four points are achieved, basically the benefits can be guaranteed. In the early stage of starting a business, we should not be impetuous and not be careful when we do the above four points.